What You Must Not Forget When Writing Articles

We should all know the importance of articles to internet based companies as a method of website promotion. They contribute in driving traffic to your website and ultimately determine the success of the site. A good website owner needs to understand the benefits and undertake a constant article promotion strategy. The results can be very beneficial in relation to the amount of work involved. Link popularity, an increase in search engine results, and surge in traffic are the more well-known benefits. Becoming an authority in your niche is another major benefit that can be obtained if article marketing is carried out correctly.

Articles can have a great effect in giving a site high rankings in search engine results. The likelihood then is greater website exposure resulting in greater traffic and sales/profit.

However, there are important factors to remember when writing articles to obtain the maximum benefits that an article can provide for your site. So what are the main criteria that all articles should include? We will go through a few of them here.

Good Quality Content:

The most obvious requirement is for well-written, informative articles that will benefit the reader in some way, and help them further understand the topic that you are discussing. There is little point in just filling your article with keywords, but instead must provide good reading material. Whilst being informative, try and make your article entertaining, and one which will stick in the readers mind, rather than something that a reader may read a paragraph or two of and then disregard.

If possible, provide figures, facts and statistics on your topic. People like to see accurate stats, and will begin to trust you more as an expert in your niche should your content and stats be helpful to them.

It is important to read through your article once it is finished and also to check through for good grammar and any spelling errors.

Relevant Keywords and Phrases:

Throughout your articles, remember to center the information around the keywords and keyword phrases related to your topic. When people search the internet, they are usually searching for something specific rather than just browsing. It is highly likely that the majority of traffic being driven to your article will be from a search on google, yahoo, or any other major search engine, so ensure that you keep this is mind when writing.

Do not try to include keywords that are irrelevant to your article, merely to drive traffic to your article from search engines. If your site is about automobiles, then use keywords that are related, such as cars, car parts, truck accessories, and any other relevant terms. There are many tools on the internet that provide keyword analysis to determine what keywords and keyword phrases are mostly sought out. Use these tools to create a list of terms that you wish to target in your article.

Keyword Density:

Now that you have identified your keyword phrases and specific keywords to use, you must use them fully. It is very unlikely that a search engine will “get to grips” with what your article is about if you only use a keyword once throughout the entire article. You must have good keyword density in the article content in order for the search engines to rank your article high in the search results. Aim for between ten to fifteen percent of keyword density within the content.

For those that are unsure what keyword density is, it is the number of times that a keyword or a keyword phrase appears in an article. Although it is important to have good keyword density, it is equally important not to go too high or too low with keyword density, as it results in either the essence of the article being lost, or being too low for the search engines to pick up the terms.

Article Links:

Do not forget to include a link to your website. There is no use in writing an informative article, if the reader can not then click on a link to your site to find out more. Your website will not benefit without one!

The power of articles as a promotional tool is tremendous, and a great place to become an author is at the new free article submission resource; qwikezine.com qwikezine.com Justin Brown runs the site and aims to continuously improve the benefits of submitting and publishing articles their. You are also welcome to articleblotter.com submit articles to his other directory.

Make Profit Writing Articles

There are many ways to make money by way of writing articles and this article examines some of the profitable and simple ways to do it. Writing quality articles will definitely attract and bring visitors to your site.

The most important part to your article is your article title, it will make or break your article. When people read articles the first thing they come across is a good title. Your articles will get a good response if your title conveys what can be expected in the article.

Articles are a great way to get free exposure for your web site and your affiliate program. Hopefully your web sites goal will be to get Opt-In email addresses and you have some sort of free report system working. If your article is of high quality then people are going to come back to your site to read more articles. This way, you can get more loyal customers.

When you write your article, try and work an affiliate link into it. Make sure it’s in context and not just a blatant advertisement as that’s why most ezine publishers refuse to publish affiliate members articles.

Writing articles can be a very profitable online business venture. And being able to quickly generate your own, helpful articles is a huge PLUS in today’s world of internet marking.

The bottom line is one of the most valuable things in online marketing is good content, and if you can easily create good content you or other people can use…you won’t have much trouble making money!

Balaji V, is the webmaster of articlesite.fortuneinfo.com articlesite.fortuneinfo.com Visit his website for more Free Articles.

Crafting a Memoir

What is a memoir? Let’s begin by stating what a memoir is not: It is not a genealogy—an outline of ancestors; nor is it, in the strict sense, an autobiography—a chronological account of a person’s life. It is a collection of memories; hence, the word—memoir. Agatha Christie’s memoir was titled, An Autobiography, but she wasn’t particularly pleased with the title. She wrote in the Preface: “Autobiography is too grand a word. It suggests a purposeful study of one’s whole life. … What I want is to plunge my hand into a lucky dip and come up with a handful of assorted memories.” That’s what you, the writer, must aim for—a lucky dip.

You may not be a famous writer (yet), or wealthy or powerful and your memoir may never “sell” to the book market. That doesn’t matter. Your life is important. It is part of history. No one else will have lived exactly as you lived; nor have viewed life from your perspective. Your children, grandchildren, and maybe someone you’ll never know—someone born 50 or more years from now—will be glad you wrote your memoir. Don’t you wish you had such a memory book written by your great-grandfather, your grandmother, or even your mother?

A few years ago, I compiled my book of memories. It was a private publication, intended only for friends and family. My adult children treasure it. I did not begin with, “I was born on …” and write to the bitter end with boring chronology. I divided it into events, such as “World War II—A Child’s-Eye View,” “My Cooking” (I’m a terrible cook!), “Things I Want to Do Before I Die,” and many more. My children learned some things they never knew about me in “Crushes, Near Misses, and Love.”

As you begin to write, think about stories and incidents rather than dates and places. Consider values, beliefs, opinions and quirky little habits. Think of your life as a child’s coloring book—all of the pictures and stories are there in outline form; they only need to be completed with your word-crayons. To jump-start your memories, gather your photos, letters, certificates and other documents, sort them, and make notes. Write simple descriptions of special memories such as “My Best Friend” or “Why I Love to Dance.” Perfection and organization will come later.

This is a big project. You won’t complete it in a few weeks. Maybe not even in a few months. But it will be your most important writing project. Ever. So pick up your word-crayons and begin coloring!

Janet Litherland is the author of the novels, Chain of Deception and Discovery In Time, as well as 10 nonfiction books, several collections of music/drama-related scripts, and numerous articles and stories for national publications. As former associate editor of Florida Hotel & Motel Journal, she contributed 78 feature articles to that magazine. She also has taught college extension courses in creative writing and has served as a seminar leader for writers’ conferences. For more information, please visit janetlitherland.com janetlitherland.com

Part 1: Designing Virtual Classes Your Students Will Rave About!

Technology gives us all kinds of wonderful tools to enhance virtual classes for solo entrepreneurs. Teleconferences, audio and video recordings, both streaming and downloadable, interactive multimedia, online learning environments, automated learning tools – all great options. But while the bells and whistles might abound, what is it that REALLY makes for a great virtual learning experience?

Last January, I was having lunch with my friend/advisor Sherry Essig. We were talking about a virtual course I was taking at the time that I was really enjoying. The subject matter of that course (marketing) was one I was pretty familiar with…as an MBA student, in consulting with clients, and even co-writing an e-book on the subject. So why the heck did I pay several hundred dollars to take a class on a subject I already knew a lot about? And why, when I was finished, did I feel more capable of using that knowledge to improve my business than I might have after reading another book?

As we talked, Sherry started noticing the elements I was raving about: structure, accountability, and community. What I was really paying for wasn’t the knowledge (although I definitely learned). I was paying for:

* a schedule to do the learning (structure);

* a modest work assignment each week, and a place to post my completed assignments (accountability);

* and a rich network of fellow students to share with and learn from (community).

Here is a look at these three elements – and how you can apply them to your own course design.

Structure

I think of structure as the element that gets me to sit down and “do the learning”; usually, in the form of a scheduled appointment, with myself or someone else. For a live class, this is a no-brainer. The scheduled classes provide the structure.

However, the trend toward offering recordings shortly after the live class can undermine the urgency of being on the call live. Recordings are invaluable when there is truly a conflict for the student (and can add value to the course overall)…but it also makes it easy for students to rationalize when they get busy (and when are solo entrepreneurs not busy?) and skip the class, knowing the recording is there whenever they get around to listening. (I’m guilty of this!) And then suddenly there is no structure, no timetable to listen to the recording. (Sometimes this means I never do get around to listening to the class.)

How do you solve this dilemma and provide the structure your students really want? I haven’t seen anyone with a good solution to this yet, but here are some ideas to experiment with:

* Make the recordings available “on-request”. Each week anyone who needs the recording has to contact you. Most students will, I think, shame themselves into not missing more than a couple, just to avoid having to ask each week! If not, you can perhaps challenge them after the second or third request (a great coaching moment!) If the recordings are a valuable part of your offering, upload them to be available to all a week after each class, or at the end of the course.

* Give some incentive for being on the calls live. Something above and beyond what they are paying for (i.e., you can’t penalize them for not showing up!) Free ebooks, audios, CD, etc.

* Give an incentive for attending all the calls – sort of a perfect attendance bonus. Maybe even a modest rebate on the cost of the course!

Accountability

AKA homework. Learning and retention is enhanced when the student does something to practice what they’ve just learned; even better, if they can implement it in their business right away. So how can you encourage students to complete the homework?

* Have students email their homework to you. You could even provide an incentive by offering valuable feedback to your students.

* Provide a space online to post homework. Nothing like peer pressure to get some people moving! This also offers a rich opportunity for the student to ask for help; feedback, etc. (see Community, below). You can implement this with something like Moodle, a bulletin board, etc.

* Ask students to “sign” a statement of intent to do the homework. This can help them make a promise to themselves to work hard to keep up.

* Assign buddies to trade homework. For some, knowing that someone else is waiting can be motivating. This can also backfire if neither student complies – letting them both rationalize away the work. A threesome might work better.

* Check in with students. Send an email and ask them how the homework is going. Sometimes they are just stuck and a few words of wisdom from you could quickly get them back on track.

Community

Just as it’s easier to stick with an exercise program with a buddy or a regular workout group, interacting with fellow students can provide the “I’m not in this alone” feeling that they sometimes need. Community can also be an excellent side benefit of taking the class; it can provide a richer learning experience as additional wisdom is shared, and students may even make connections that last long after the final class. You can create community environments for your students:

* Create a bulletin board. Students can post homework, ask for feedback, ask questions, and share their own knowledge. Password protection is recommended, to provide a “safe” environment without fear of a silly question getting aired via search engine later.

* Set up mastermind calls. These are calls, facilitated by you (or your teaching assistant), that are open to whatever the student(s) need to talk about, ask questions, etc. Depending on class size, you might need to break students into groups, each with their own call time, to ensure everyone gets the air time they need.

* Set up mastermind groups. These can be very effective especially in long-running programs. You create the groups, or let students form their own. They will probably need either live help or some instructions on how to set up a powerful mastermind group.

* Establish buddy pairs or triplets. Trading homework, weekly check-ins, giving feedback, are all possibilities to explore. For a long program, mixing up the groups’ midway can liven things up and give a second chance to students who just didn’t mesh with their first buddy.

Summary

We can’t make our students learn and use what we teach them. But we can provide a supportive learning environment with the structure, accountability and community elements that make true learning more likely.

If you have a creative approach to live virtual classes that addresses these three elements, send me an email and I’ll mention it in next month’s newsletter. And stay tuned for Part 2 of this series, Adding Structure, Accountability and Community to Your Self-Paced Classes.

Terri Zwierzynski is dedicated to the success of lifestyle-inspired Solo Entrepreneurs. She is the CEI (Conductor of Extraordinary Ideas) at Solo-E.com Solo-E.com and the author of 136 Ways To Market Your Small or Solo Business. Terri is an MBA honors graduate from UNC-Chapel Hill, and has been working with solo entrepreneurs since 2001. You can reach Terri at TerriZ.com TerriZ.com

Find more articles like this at Solo-E.com Solo-E.com, along with hundreds of other articles, classes, and other resources for the lifestyle-inspired Solo Entrepreneur, “…because it’s not just about the business!”

Increase Your Chances Of Winning Writing Contests

Winning writing contests can provide several advantages to writers. For starters it’s a great way to get your name in print and in front of potential readers. It can also provide professional credits for
your writing portfolio, and prize rewards to augment your income.

Just participating can get new writers into a writing regiment, grow confidence, and provide practice,
practice, practice.

Whatever your reason for entering a writing contest just be realistic about your expectations. The
odds of winning are not terrific, but there are certainly plenty of things you can do to improve those
odds, and stack them in your favor…

I’m an Affiliate - Why Write Articles?

Many affiliates think that they shouldn’t need to write articles as they get all the good content they require for their site from their affiliate programs.

Usually that is true, but now more than ever visitors to sites are looking for those that have unique content. So by writing your own articles, you can have the most powerful marketing tool available.
Many affiliates will not believe this, but visitors to their sites will want to read what you have to say at your site and not what other people have to say that you have used from other sites. Many visitors will be looking to your site for independent advice and content which will hopefully support of refute information that they have found at another site.

Another reason for affiliates to produce their own articles rather than using others is that visitors to your site may already have read the articles produced by others on your site elsewhere on the internet.
However, it is perfectly reasonable and certainly beneficial to yourself and the other author to use their articles on your site, but you should also remember to feature your own articles as well.
Below are provided four good reasons as to why an affiliate should start writing their own articles.
Firstly, by writing an article containing unique content they are distinguishing themselves from about 90% of other affiliates. Approximately 90% of other affiliates are not actually writing their own articles, so this will result in you becoming a leading force in your field and not just another affiliate.

Secondly, many people are looking for content for their website or newsletters and these people are always in need of new and fresh content. So if you write your own articles you could end up being featured on other people’s websites or in their newsletters. The benefit is that when this happens you will see that they will get additional visitors to your own site, plus these visitors may also feature one of the affiliate’s articles on their website or in their newsletter also. Even before you know it your articles could be appearing in about 50 newsletters or more or on 100 or more websites.

Thirdly, the visitors to your site will stay longer because they have yet more articles to read and this will give you the chance of getting more click throughs to your affiliate program than they would normally be received. You could even if you wish include links to your affiliate programs on each page of your article. By doing this you will not only being gaining more click through ratios to your site, but you are also more likely to see an increase in the commissions that you receive.

Finally, any visitors to your site which contains unique content will automatically feel that they can trust the owner of this site and your will just not be a face in the crowd if you used articles written by others. Plus by using your own content you will begin to “stand out” from other affiliates and as stated above visitors to your site are more likely to trust what you have to say. This could result in people being more willing to buy what ever product your site is selling.

Remember if you want to be a good affiliate then ensuring that you have good content on your site is one way of doing this. It is better not to just use other people’s articles, but ensure that you include your own unique content also which will bring people coming back to your site again and again on a regular basis.

Allison Thompson webmaster of this and several other sites after becoming a work at home mum who now lives in Spain. If you should require any further information please go to give-me-articles.com give-me-articles.com

Why Release A Book In Electronic Format; A Few Basic Steps

What is an e-book

An e-book is a book in electronic format, and sold via the internet, the first e-book was produced in 1999. Customers pay can for the book online and download it directly onto their computer so that it is available to read immediately.

Reasons to publish electronically

In general it is much cheaper for the customer than buying a hard copy of a book because the customer does not have to pay for shipping and handling.

It is also more convenient for the customer to obtain an e-book than a conventional hard copy. They can find it online, through a search engine for example, and buy the book without leaving the comfort of their own home.

Writing an e-book

Firstly, you should choose a topic that you have a detailed knowledge of, if there is no such topic that you wish to write about then get someone who has expertise in the field to endorse it. The topic of the e-book should be interesting to either a dedicated niche or a broad audience to maximize the number of potential readers.

Next, the hard part, writing your book. Firstly don’t just launch into the first chapter without knowing what the middle and end will resemble. Organize your thoughts and plan the layout of the book. There will always be an introduction, the “meat” and a conclusion. This must be planned and any information that is required must be collected before writing proper can begin..

Next up, quality control; once the book is written, ask a friend (or two) to proof read it for you; there will surely be some errors or another way to convey the message.

Distribution and sale

Finally convert your book to PDF format and place it on the market.

Those who have a website already can market there book through their existing site while those that don’t will either need to set one up or find a website through which they can market their book.

Conclusion

Nowadays anyone can be an author, with the profusion of forums, blogs and other electronic media. The important thing is to stand out of the crowd so that your e-book will be noticed and people will be prepared to pay to read it.

Anita Li
ebooksxtra.net eBooks Xtra

Online Marketing Article - The Best Free Marketing Method On The Internet

I love online marketing articles. I think that the benefits of writing an article an posting it to the internet far out weight the time and effort needed to create them. There are several reasons why someone should integrate an online marketing article strategy into their combination of marketing methods.

The first one is pretty obvious it’s free. It doesn’t cost any monetary funds in order to create a decent informative article that can be submitted to the article directories. It usually takes me anywhere from 15 to 20 minutes to create one. You also will save in advertising costs over the long term because your articles will continue to be out there working for you long after you’ve stopped writing. This could save thousands of dollars a year in costs you would have incurred if you just went with paid advertising methods.

The second benefit is that online marketing articles is that they help to develop your reputation in your particular field or industry. People will read your articles and if they like what they read they will want to learn more and eventually open them up to purchase your product or service. Expert positioning is another added benefit to online marketing articles.

A third benefit of online marketing articles is that it helps to generate more links and traffic to your website. As publishers post your article on their sites backlinks will be created back to your site which search engines tend to look favorably upon. This will increase your positioning in the search engines and result in your business receiving an increase in visitors.

Online marketing articles are one of the best ways to market your business on the internet. Not only is it free and simple to do, it also provides additional benefits like expert positioning, and higher rankings in the search engines.

© Copyright Chris Monato.

Chris Monato is an internet marketer and online entrepreneur. To learn more about building an internet business visit: automatedsalesonline.blogspot.com automatedsalesonline.blogspot.com

Congratulations Letters - How to Write Them

Congratulations letters are a form of personal correspondence and are typically sent personally from you to another person. Although personal in nature, these are routinely sent to co-workers and associates within one’s profession. It’s not uncommon to send congratulations letters even to competitors. This type of correspondence conveys respect and professionalism that earns the sender a professional reputation and keeps doors open for future dealings, whatever they might be.

Format
1. Use the Friendly format arrangement for congratulations letters:

a. to the right side of the letter header place the return address
b. make two carriage returns
c. directly below the return address, place the date
d. make three carriage returns
e. do not include a reference line
f. begin your letter
g. indent the body paragraphs five spaces each
h. center the closing and signature so that the left-most character of each are justified to the center of the page if the paper were folded.

Wording
1. Congratulate the reader for their achievement, accomplishment, promotion, etc.
2. In an upbeat tone, tell the reader where you learned of the news.
3. Add a personal note or personal comment of praise in a separate paragraph.
4. Restate your congratulations and wish the reader good luck.

Tone
1. Keep your tone warm throughout the letter regardless of any personal feelings you may have to the contrary.

Email
1. With time being more and more critical, sending a congratulations letter via email, once considered a faux pas, is now becoming increasingly more accepted.
a. Send your letter in the same format as you would for snail mail – this conveys to the reader that you took the time to create a professional correspondence.
b. Depending on the circumstances, send the message from the appropriate email account: personal email account for a personal congratulations, professional email account for professional congratulations.

Printing
1. Before printing, decide on what paper to use. For Letters of Recommendation, it is best to use heavy, card stock, bond paper.
2. Make three carriage returns between the closing and your typed signature. Inside this space, sign your name for professional correspondence. For personal correspondence, there is no need for a typed signature. Simply, sign your name.
3. Print your letter and envelope on the same printer using the same font and an envelope that matches the stationery.

For samples of Congratulations Letters, take a look at…

letterrep.com LetterRep.com.

Rob Noyes owns and operates the Internet’s premiere Personal and Business Letter-writing site. LetterRep.com/ LetterRep.com. Contact Rob at mailto:admin@letterrep.com admin@letterrep.com for answers and solutions to common letter-writing situations.

Article Promotion is a Great Way to Promote Your Site

There are lots of reasons why article sites promote your website. First and foremost they are free for anyone to use, secondly anyone from anywhere can publish their articles instantly. Good well established articles sites usually get thousands of visitors’ everyday and your article might be the right content that someone is looking for. The better article sites will often let you include a short bio and an important link to your website. This is very important. Your hyperlink back to your website is what helps you add weight to your web presence. If you have lots of links to your website this gives added weight to your positioning in Google. The more content you have on your site about your particular field and the more articles you write with links back to your site will do wonders. Using key search terms in the hyperlink is a good trick, especially if your website address is not very key friendly and does not describe your site.

Another great thing about article promotion is that some of the publishers actually allow their visitors to copy the articles and place them on other websites. They cannot change it so as long as you include a resource box along with your link and state that the article can only be reproduced with this resource box in tact. This means your article with link and your information can spread all over the internet give even more in links and weight to your site.

Because the more you have the more authority you have on your subject the more Google will give you more credit. And if you have written 5 articles and posted them to 10 different sites, and these sites republish them to for you it could give you hundreds of links back to your site. So the more you write the more possible links and visitors you will get.

How does it promote your site?

Well its builds authority in your particular field. When Google gets a request to look for a key word it goes and finds the best sites with that content. If your have written many articles and they have been spread across many article sites, you will be seen as an authority on the subject.

If you have a site and you want more traffic and more possible business then write about it, and publish it. It is free and all it takes is a few hundred words! Try it. Write yourself half a dozen articles on your chosen subject, remembering to use key words that Google will be looking for, then publish and watch and wait. Done correctly in a few weeks time you will have more visitors to your website. So what are you waiting for? Promote that site, get writing.

Carolyn Clayton is the webmaster of Article Alley a popular articlealley.com article promotion site. Please feel free to republish this article providing this resource box remains intact with a working hyperlink to our site.

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