Writing Inrochester

Say the word “emotion” to a man, and he’ll immediately jump out of his seat and run from the room! Utter the word “emotion” to a woman, and she begins to conjure up thoughts of romantic, long talks centered around feelings. However, speak the word “emotion” to a copywriter and s/he should see dollar signs. Why? Because a good command of subtle emotion is the key to copy that works.

The Difference Between Subtle and Obvious Emotion

Confusing obvious and subtle emotion is a common mistake among copywriters. Let’s say your copywriting client tells you his product should make the end user feel classy and sophisticated. He wants the copy you write to convey that message. What happens when writing with obvious emotion is this:

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Our silverware patterns will make you feel classy and sophisticated. They will decorate your table in an upscale manner so you and your guests will think you’re in a fine-dining restaurant.

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Obvious emotion tells readers what they will think, see or feel. This approach is clumsy and awkward and rarely has the result the client is looking for. On the other hand, subtle emotion has a much greater appeal. Why? Because it deals with imagery. When you show people, rather than tell them, how they’ll feel or what will happen after they buy your product or service, you evoke core emotions rather than shallow feelings. Here are several examples of subtle emotion at work:

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Graceful and elegant, these silverware patterns are sure to bring compliments from your guests. With an exceptional display of taste and style, you can adorn your table with distinctive stainless or sterling silverware that highlights every element of your table setting.

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As peaceful and charming as a Sunday afternoon on grandma’s front porch, these metal gliders are recreations of the WWI originals. Rock the afternoon away with a big glass of lemonade and a little nostalgia wafting through the air like a gentle summer breeze.

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Spend lazy days and restful nights in this poster bed dreaming about romantic interludes. Finished with Gabon mahogany veneers, your bed has reed posts, a removable canopy frame and a louvered headboard reminiscent of a shuttered window.

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Do you see what’s happening in the copy examples above? No one came right out and said, “Your table′s gonna look real classy if you use our silverware,” but the notion is there. From the description given, you pick up on the fact that this silver will do more than make your table look good. It will make you look good in front of your guests and give you a little boost of confidence due to all the compliments you’ll receive.

The metal glider chair copy never said your blood pressure would be reduced as you sat on your porch de-stressing from a long, hard workweek, but that’s the distinct impression you get from the copy, isn’t it?

And the poster bed? Just the mention of the materials (Gabon mahogany, reed posts) and romantic interludes gives a feeling that this bed is something special, although the copy never actually says so.

By using subtle emotion, by painting a picture of what the customer will get from these products, by incorporating them into the customer’s everyday life, you - as a copywriter - are able to pique interest and increase sales. Ah! The power of words!

© 2005 marketingwords.com marketingwords.com

Karon Thackston is owner of Marketing Words, Inc., a full-service copywriting agency. She is also author of the highly acclaimed Step-by-Step Copywriting Course, now in its third edition. You can find Karon online at marketingwords.com marketingwords.com or copywritingcourse.com copywritingcourse.com

Not everyone is a writer. Good copy writing is a science and can be learned over time. Great copy writing is an art and should problably remain in the hands of those who can craft it well.

Words have power.They can make you laugh, cry experience great joy, provide encouragement or they can destroy your confidence. They need to be used very carefully. You can compell people to take an action you want through the power of your words.

When writing sales copy, you need to consider what response or action you want your reader to take.

To do this you need to talk to your reader on a personal level, get them emotionally involved in and draw them in through the power of your words.

Paint a picture of what your product or service will do for them and then anticipate and answer all of their questions and doubts before they have a chance raise them.

Many books on copywriting have been written. They can guide you and teach you to be a better writer than you are now - mostly by getting you to avoid making a gross faux pas thereby making your ad copy acceptable or passible.

For the most part, however, if you are not a good writer, you probably never will be.

You can face this reality in one of two ways. You can tear your hair out and expend valuable time and energy trying to do what you cannot or you can get help - not book help - professional help from someone with the know how, expertise,experience and the talent to write compelling, effective ad copy.

Good sales letters can mean the difference between making sales or not making them. They are critical to the growth of any business. They are an absolute MUST HAVE, if you are serious about succeeding.

When you need great ad copy, hire a killer Sales writer and use their talents to enhance your sales letters or your website. It’s well worth the investment.

Phil Basten, President of JPE Advertising, is widely recognized on the net as a copywriting expert. He has 35 years of advertising and marketing know how under his belt. He can write you compelling, Killer sales copy designed to boost your sales. Right now you can even Hire Phil’s talents Free. See how here… jpeadvertising.com/killerads/” target=”_new jpeadvertising.com/killerads/

About The Author

Phil Basten is President of JPE Advertising. This well known Online Ad Agency has been operating online since 1997.

Mr Bsten has 37 years of advertising experience working for some of the world’s most prestigious ad agencies, Ogilvy and Mather, Fortune Advertising and Leo Burnett,

He is known as the AD Man called on frequently to write persuasive, direct response, ad copy for literally thousands of clients offline and online.

mailto:jpethanks@yahoo.com jpethanks@yahoo.com

The alphabet has developed over many centuries and has been developed for a number of mutual and competing needs.

5th century BC- Arabic script

In the 5th century BC, an inscription in the form of a stele (inscribed column) is created in northwest Arabia, in Tema. This system eventually evolves one thousand years later as Arabic script. The Nabataeans, a Semitic language speaking people, developed this script in the 1st century BC to document and record their prosperity on caravan treks. In the 7th century AD, it became necessary to accurately record the words of God for the Qur’an in Arabic. This becomes another world standard through the religious dispersion of Islam.

2nd c. BC - 3rd c. AD- Central American Inscription

In 2002 and 2006 Olmec stelae were uncovered dating to 650 BC and 900 BC, respectively. The early civilization of Olmecs in central America developed a written calendar. The Zapotecs were previously attributed as being the first central American civilization with a system of inscriptions dating to 500 BC. Mayans had the most sophisticated system of writing, inscribing on ceremonial stelae with hieroglyphs in Tikal dated to 292 AD. There are some phonetic elements to this writing system and the interpretation of this language is not entirely understood. What is known is that the Mayans used these inscriptions to record calculations associated with astronomy, the calendar, listings of rulers, their conquests and dynasties. These central American civilizations were not literate societies, only priests and palace officials were deemed estimable for the privilege of literacy.

Eric Hartwell oversees “The World’s Best Homepage″ intended to be a user-generated resource where YOUR opinion counts. Anybody can contribute and all are welcomed. Visit us to read, comment upon or share opinions on theworldsbesthomepage.com/blog/category/arts/ script and writing and visit our associated site free-content-resource.com articles for free.

The Hero’s Journey (Monomyth) is the template upon which the vast majority of successful stories and Hollywood blockbusters are based upon. In fact, ALL of the hundreds of Hollywood movies we have deconstructed (see URL below) are based on this 188 stage template.

Understanding this template is a priority for story or screenwriters. This is the template you must master if you are to succeed in the craft.

THERE IS ONLY ONE STORY

THE HERO’S JOURNEY:

a) Attempts to tap into unconscious expectations the audience has regarding what a story is and how it should be told.

b) Gives the writer more structural elements than simply three or four acts, plot points, mid point and so on.

c) Gives you a tangible process for building and releasing dissonance (establishing and achieving catharses, of which there are usually four).

d) Gives you a universal structural template upon which you can superimpose your situational story.

and more…

ABRIDGED TIP(S):

*****Romantic Challenge*****

The Romantic Challenge is developed or further made explicit (post Trial 3 and the conquest of the Outer Challenge). The Hero has come a long way but he (as well as the audience) are reminded that this has yet to be conquered: In An Officer and a Gentleman (1982), Zach resists Paula when she says she’s going after what she wants (him). In Dances with Wolves (1990), Stands with a Fist is increasingly attracted to John.

*****Leaving the First Threshold*****

Upon leaving the First Threshold, a New Self is slowly becoming apparent. The Hero leaves behind the Old Self. Often this is expressed by a Change of Clothes. In Bonnie and Clyde (1967), Bonnie puts on New Clothes and is dressed nicely now.

Learn more…

WRITE THAT SCREENPLAY!

The Complete 188 stage Hero’s Journey and other story structure templates can be found at clickok.co.uk/ clickok.co.uk/

The Managing Creativity and Innovation MBA dissertation, DIY creativity Audit, Powerpoint presentation and Good Idea generator software can be found at managing-creativity.com/ managing-creativity.com/

You can also receive a regular, free newsletter by entering your email address at this site.

Kal Bishop, MBA

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You are free to reproduce this article as long as no changes are made, the author’s name is retained and the link to our site URL remains active.

Writing a book is the easy part. The hard part begins when you attempt to publish the book. I’ll share the five options I found as I considered publishing my book, MORE THAN MEETS THE EYE: True Stories about Death, Dying and Afterlife. I’ll also tell you about a new trend-setting publisher that is changing the way books get to market.

Option One: You may find a mainstream publisher who is willing to take a look at your book, but if you’ve ever tried to pitch a book you will realize that the rejections are extremely high and the possibility of having a publisher pick up the tab is not very likely. You must be able to market yourself and have a tough skin when it comes to rejection. Even if you do get lucky, you will still have to do a major portion of the marketing, so it helps to have some extra money to use for publicity. While mainstream commercial publishers and university presses have budgets for advertising and promotion, they tend to only use their resources to promote highly visible personalities whose books are easily sold by the power of that person’s notoriety. These publishers will rarely risk a dime on the unknown author, and if they do, the window of time for the book to be deemed successful is roughly six weeks. If your book doesn’t justify its costs in that time, it is back-listed and disappears from print. The author has little recourse, and can only wait out the time period until he can purchase back the rights to his book.

Option Two: is to use a “print/publish on demand” (POD) or vanity publisher. Most of these companies will accept ANY work from ANYONE, but you can expect to spend upwards of $1,000 and that will not get any copies in your hand for that price! That will cost you about $5-6 per book. You may do all the design work yourself or you may choose a la carte services or packages that include editing, designing the cover, formatting the page layout to their specifications, fulfilling orders and marketing the book. The POD will help you obtain an ISBN and list the book on Amazon.com, Barnes and Noble and other major chain bookstores, but remember whoever owns the ISBN, owns the copyright. You may think you are self-publishing, but unless you purchased the ISBN under your name, you may very well have given your publication rights to the vanity publisher. One good thing about POD is they do handle distribution and order fulfillment. When someone wants to purchase your book, they will print a copy, ship it, and pay you about 30% of the purchase price as a royalty. I checked into three companies: iuniverse.com, 1stbooks.com, lulu.com and booksurge.com. They each offered about the same thing for nearly the same price.

Option Three: I checked into printing the book by using a local commercial printing company. The best price I found was three cents per black &amp white page. A 195-page book would cost about $6.50 including the cover (which you have designed) and perfect binding. If you want the book in color, the price could easily make the book cost more than you can sell it for. The printer I used allowed me to print as many or as few as I wanted since they offer digital printing—the same technology PODs use.

It is most important to have someone proofread your text before submitting your file because the printer will print exactly what you send without making an edits or doing any revisions. If you print the book in this manner, you will still have to market the book, fill and ship orders.

Option Four: Publish it as an eBook. This is the least expensive way to publish, and people do actually buy eBooks. I had a graphic designer create my cover image to use for promotion of the book on my Web site. I set up a business account with PayPal and added my ISBN to my product list. They created an html code that I copied to my Web site. When someone makes a purchase, I receive an email notification. I respond to the email by attaching the pdf of my book and sending it to the customer. It would be better to have an auto responder email the eBook to the customer upon purchase but Godaddy, the company who sends my permission-based newsletter, does not offer an auto responder.

Option Five: Since publishing my book in 2005 through Booksurge, I have found an independent press called Nightengale Press that combines the best of both worlds. A contractual fee covers the costs of artwork design fees, graphic design of the book, an author’s website and affiliate program, uploading of files to a print-on-demand and off-set mass production through Lightning Source, the first press release about the title, and all the associated costs of registering the book in the proper agencies for cataloging the title and tracking sales.

What makes this company so different from the old world view of publishing is clear. Not only do they take care of order fulfillment and distribution, offer industry connectivity to all online and bricks and mortar bookstores reporting sales back to Ingram and Baker &amp Taylor, they also pay 70% net royalties to the author and even repay the author’s contractual fees through the sales of the author’s books whether in bookstores, on the internet, or directly through back of the room sales, or through any other marketing means. Furthermore, the authors retain the rights to their books, and can at anytime request release from the contract with a simple letter and thirty days notice.

Nightengale has criteria the book must meet before it is accepted into production. Therefore a short query letter is needed. You will still need to set aside some money for publicity, but this company offers some group rates to its authors who want to chip in and take a full-page ad in a major publication.

I have weighed all my options and decided to go with Nightengale Press for the book I am currently writing. Good luck to you in whatever method you choose.

Yvonne Perry is a freelance writer and the owner of Write On! Creative Writing Services based in Nashville, Tennessee. She and her team of ghostwriters service clients all over the globe by offering quality writing at an affordable price. If you need a brochure, web text, business document, resume, bio, article or book, visit yvonneperry.net www.yvonneperry.net. Be sure to subscribe to the RSS podcast feed and the free monthly newsletter about writing, networking, publishing and marketing.

Les Edgerton writes in his book, Finding Your Voice, that the best way to find your voice is to write autobiographically. “Writers will never find a powerful, evocative voice until they learn to be bone-deep honest with themselves, open and vulnerable.” I believe that Mr. Edgerton is on to something. In my experience, the best writers are the ones who dig deep within themselves and pull out the rawest pieces of who they are, filling their pages with words that leave their audiences wanting more. If I could interview an author whom I admire, I would most want to know what helped him or her get to that magical place.

My interest in how writers express their individuality began after I completed my training as a coach. I thought carefully about the kind of clients with whom I most wanted to work. I knew that I would be most fulfilled working with writers due to my passion for the written word. It became important to me to work with writers who needed assistance expressing their creativity and exploring what they most wanted to contribute through their writing. However, my experience as a therapist taught me that this couldn’t be accomplished without building a trusting relationship with my writer clients, accepting and identifying with their vulnerabilities, and gently taking them on a journey through self-discovery.

It’s not news that people are shaped by their environment, life experiences, and values, and that their uniqueness is expressed in almost everything they do. What is fascinating to me as a therapist and coach is how people express their individuality. What sets one person apart from another? How do writers’ experiences shape them? In my coaching practice, I help writers through the process of self-exploration by getting answers to the following questions:

*What is present when you are at your best?

*What are your strengths?

*What are you passionate about?

*What can you not live without?

*What are your values and what do they say about who you are?

*What do you want more of?

Furthermore, writers must be aware of their limitations, to learn what their weaknesses are so they can begin the process of moving from a place of stagnation to success. To clarify writers’ limitations, a good exercise is to list any fears, problems, and resentments connected with their writing projects. Some examples of self-exploratory questions that can assist with this process are:

*What habits hinder your creativity?

*When do you resist writing?

*Where are you too comfortable?

*Where is the place you don’t want to go?

*What are you tolerating?

*What do you want less of?

I ask writers to remember why they choose to write and to think about what they want to create with their writing. To explore this issue even further, I pose the following questions:

*What successes must you draw from to keep going?

*How can you take your failures and turn them into lessons to be learned?

*How can your losses serve you?

*What contribution do you want to make?

*What helps you to enjoy the process and to allow your project take shape in its own time?

*What do you need to sustain your momentum?

I come from a long line of wordsmiths including writers, editors, and English majors. My mother lavished my sister and me with writers such as Dr. Seuss, Shel Silverstein, Maurice Sendak, and C.S Lewis. I was in awe of how mere words on a page could stir up my imagination, the visuals in my head entrancing me and drawing me into the character’s world. The only word to describe it was magical. How I longed to have such a gift, to be able to tell a story that left the reader mesmerized. I think every writer dreams of doing that.

What is so unique about these famous children’s authors? What attracts readers to their stories? They had the talent to develop and express unique voices. They trusted their intuition and courageously painted the pages with their deepest selves. This is the formula that readers are drawn to, the authenticity of a writer’s work. When the writer takes the reader by the hand and pulls her or him into the page, as if to say, “Come now, take a look at the way I view my world,” it becomes an intimate experience. The author and the reader become as one.

Lisa Collazo, LCSW, Copyright 2005 -All Rights Reserved

Writer’s coach Lisa Collazo believes it is through self-
discovery that one taps the resources to write freely and express their true voice. She assists writers with the internal barriers that keep them from writing successfully and helps create and implement strategies to move them forward with their writing goals. Her clients include screenwriters, non-fiction writers, fiction writers and dissertation students.

Contact Lisa for a complimentary coaching call at:
mailto:Lisa@writewhatyouknow.com Lisa@writewhatyouknow.com or visit her website:
writewhatyouknow.com writewhatyouknow.com and sign up for her free monthly newsletter.

A web copyrighter is a person who deals with online advertising. Therefore the skill that will be of paramount importance in such a professional is the ability to formulate catchy, attention grabbing headlines. It is important to keep in mind that the target audience consists of busy professionals who are unlikely to spend a lot of time reading a seemingly useless and boring article. Therefore, the first line or headline should be attractive enough to rivet the attention of the readers. Also, the article should be browsable that is, it should be written in a format with many subheadings highlighting the important features. However, it is the mark of a good copywriter when the reader is persuaded to stop and read on in detail. Therefore, do not ignore the body or content of the ad. Concentrate on the benefits rather than the features because it is important for the customer to be convinced that buying the product will be a good deal.

The best way to write an advertising article is to imagine yourself as the buyer and writing from that point of view. This will result in a very persuasive mode of writing. The article has to function as an online sales representative. Therefore it has to be as persuasive as a flesh and blood sales representative. Also, make it easily comprehensible to everyone and something which will not be time consuming to read.

While grammatical correctness is important, remember that colloquial usages have a wider appeal. Do not make it full of technical terms and jargons that would be inaccessible for lay people.

Want to learn more about it? Download the free ebook,

When it comes to promoting yourself, there is no better way to pull it off than writing articles. By submitting well-written, informative articles to online publishers, you will become an authority figure in the industry and be regarded as the one to go to. When you submit articles to online publishers, most will offer you the chance to include a short bio, as well as a link to your website. Article promotion is free advertising for you and is a great way to promote your website.

The term “free” is not often used in the advertising world of today. Many individuals and companies spend thousands of dollars each year to get their name out and try, with all their spent dollars, to bring in new clients and new visitors to their site. The fact is you don’t have to spend a penny when you submit your articles to online publishers and your website and your name will be available for all visitors to see.

The wonderful thing about article promotion is that some of the publishers allow their visitors to copy the articles and place them on other websites. They do, however, have to leave the article as is, as well as make sure the author’s name and information is attached. A way to make sure that your website is attached to the article is to include a resource box along with it and make sure your link is part of it whenever you partake of article promotion opportunities. What this means is that your article with all your information can spread all over the internet, that is if you make sure your link is used when use article promotion opportunities.

For example, if you submit 10 articles to 10 different sites, it gives you the opportunity for 100 links back to your site. But what happens when a quarter of those articles are put on 10 more sites? That’s right. You’ve more than doubled the links back to your site. Before you even realize it, you could have as many as a thousand or more links to your site.

What happens when someone is looking up information on a subject and they keep coming across information that is written by you? Instantly, you are regarded as an authority on the subject at hand. This is a major benefit derived from article promotion. The one thing that will most likely happen is that you will get a visitor to your website as they browse for more information. The fact is, by submitting informative articles that are well written and give the reader something they need; you will become an individual well-known in your particular subject. By submitting your articles to online publishers, you will find yourself in the spotlight from time to time.

To get your articles noticed on the web, you can also make sure you use keyword optimization in your articles whenever you partake in article promotion opportunities. This is great for the search engines, allowing your articles to be found quicker, therefore, bringing in more visitors to your site.

Syndicating your articles is another way to get your articles to as many sites as possible. This simply makes it much easier for website owners to put content on their websites. Because it is very easy to do, it will save a lot of time for the site owner and it’s a great situation for you as you no longer have to worry about marketing each of your articles individually.

When you get started, you’ll simply include a link on your article to allow them to publish this, as well as any other articles you currently have available for syndication. Within days, your article can be viewed on hundreds of websites and you didn’t really have to do anything but add the link to your content. Again, free advertising at its best!

If you would like to get your name and website advertised and bring in new visitors to your site, take advantage of the opportunity for free advertising by submitting well-written, informative articles. You’ll be surprised by the amount of visitors you will get to your site!

Adrian Lawrence is the webmaster of Article Alley a popular articlealley.com/show_arch.php free content directory web sites. Please feel free to republish this article providing this resource box remains intact with a working hyperlink to our site.

Anytime you write to impress someone, whether it’s a school paper or a memo to your boss, you’ll face that terrible question:

Do I just say it, or do I dress it up a little?

It’s not a small question. The more important it is to make an impression, the more you’ll want to show the reader how smart you are. It’s human.

But is it smart?

All general rules are wrong, including this one. But as a general rule…
the best way to make sure your audience knows what you′re saying is to use the simplest words you can.

Consider this:

Sunshine on my shoulders makes me happy. Sunshine in my eyes can make me cry. Sunshine on the water looks so lovely. Sunshine almost always makes me high. And if I had a day that I could give you, I’d give to you a day just like today. And if I had a song that I could sing for you, I’d sing a song to make you feel this way.

I defy you to say that better using bigger words.

Of course, we aren’t all John Denver. And poetry (whether it’s song lyrics or other kinds of verse) will follow different rules than novels or scholarly essays. But the idea is there.

There are only a few good reasons to use big words:

Sometimes they′re the only words you’ve got.
If you′re talking about a specialized subject, you may need a specialized language. Try to describe fixing an (older) automobile engine without ever mentioning a carburetor or a transmission or a differential. By the time you pile up enough simple words to describe the things, you′ve lost your reader. So you′ll just have to use the ten-dollar pile of letters and assume the audience knows the words too. The same thing happens in medicine, or law, or literature–or any field that has specialized knowledge. You deal with it.

Sometimes the simple words just don’t cover the ground.
There’s an old saw that says Eskimos have a hundred different words for “snow.” It’s a myth, but there’s some truth behind it. We have thirty or forty in our language, if you look hard enough. Think about the difference between “powder” and “slush.” Or ask a gardener about “dirt.”

A lot of other words are like that, too–and not just “specialty” words. “Endeavor,” for instance, means “try”–but not exactly. It’s more like, “make a serious effort at this–probably with a carefully thought-out plan.” It’s more intense and deliberate than “simply” trying.

Maybe that’s what you’re endeavoring to get across. If so, then use the word. Just make sure the word you’re using really means what you think it does–and that there isn’t a more universal way of saying it.

Sometimes your audience won’t take you seriously if you don’t speak their language.
This doesn’t happen as often as a lot of people think, but it does happen. There really are people out there who think that anyone can talk about “doing something slowly, carefully, in stages, and stopping every so often to make sure it’s working″–but think it takes somebody smart to discuss “incremental implementation with periodic precautionary review.”

(The painful part is, there are specialists out there who use words like that the way car nuts use “carburetor”–because “change in stages” isn’t precise enough. But if you’re writing for those people you already know why they say it that way.)

You have to write so your audience will pay attention. So someday you might have to use “intestinal fortitude” when you mean “guts.” When that time comes, you have my blessing–and my condolences.

Meanwhile, here we are talking about something you want everybody to talk about. So use words everybody uses. When you use a word your reader isn′t comfortable with, he might stop reading. If you use a word you’re not comfortable with, you might lose your reader for an entirely different reason.

And that rule doesn’t change for class papers, however exalted the class. If you toss around jawbreakers in a “general subject” paper, your professor might conclude that you think he′s one of those pretentious, ah, persons who think “elocution” is inherently better than “talking.” And that’s the best case. At worst you’ll say ‘maroon’ instead of ‘red’ and he′ll think, “If he knew anything about colors he′d know that thing is burgundy!”

Terry L. Sanders provides writing, editing, and advisory services to individuals and organizations from his office in Atlanta, Georgia. Visit his site at otherwords.home.comcast.net otherwords.home.comcast.net

Do you ever wake up in the morning wanting to pull the covers up over your head and go back to sleep? There are just no more ideas left in the old cerebellum. The creative well is dry and your article is due in 36 hours. Now what?

Keeping a list of fresh ideas is a must for writers. To keep that list new, it is important to be aware of what intrigues you while searching, or just glancing through, the various publications you have at your fingertips.

That wonderful institution called a library as well as the world-wide-web are gold mines for general information. Getting intimately acquainted with your local library provides you with a vast source of article ideas, and your librarian is always happy to help you find whatever you need. For those of you who just got out from under the covers, the www is perfect. It enables you to find a plethora of information without leaving the comfort of your home.

Trade and specialty magazines represent good markets for writers because the ideas from those magazines are what will interest the general consumer. If you are having a problem with understanding an article about the newest advance in computer technology, you can make a quick call to the principal researcher to request an explanation in lay terms. Once you feel comfortable in your understanding of the subject matter, you can query one of the numerous consumer-oriented magazines.

Go through old magazines and e-zines. There are stories that a magazine or e-zine has covered in the past, but new developments can occur which make the story worthy of follow-up. Chances are if the magazine or e-zine ran the story once, it will probably be interested in current material on the same subject.

Other good sources of article ideas are radio and TV, which most of us are exposed to daily. There is much grist for the writing mill when tuning in and listening to the radio while driving. Watching &amp listening to TV gives you an abundance of global ideas from which to choose. Just condition your mind to be alert. Constantly say to your self, “What intrigues me, and to what particular audience would this be of interest?”

The supply of ideas for articles is endless. All you have to know is where to find them and be alert.

Copyright © 2005 by Pamela Beers. All rights reserved.

Pamela Beers is a freelance writer, educator, and horse trainer who is a platinum ezine author and is in the process of having two books published. You can visit her website at pamelabeers.com pamelabeers.com for writing and marketing tips.